Google and Apple are currently in a heated battle for control of the worldâ€™s smartphone market, but which mobile OS will reign supreme down the road?
Thatâ€™s the question research and analyst firm Gartner is trying to answer. Its most recent prediction is turning some heads, though: Microsoft Windows Phone 7 will overtake Apple iOS market share by 2015. Not only that, but Gartner believes that Android will control nearly 50% of the mobile smartphone market within two years.
In its most recent predictions report, Gartner claims that Android will jump from 38.5% market share this year to 49.2% in 2012. Thatâ€™s more than double its 22.7% market share in 2010. Needless to say, itâ€™s a shocking conclusion.
Just as mind-boggling is the conclusion that iOS will actually peak in market share this year at 19.4%, then drop to 18.9% next year and 17.2% by 2015. Windows Phone, on the other hand, will grow from 5.6% this year to 10.8% next year and eventually reach 19.5% in 2015, according to the research firmâ€™s estimates. BlackBerry is destined for a slow decline, dropping from 13.4% this year to 11.1% in 2015.