Smartphone Market Look Like in 2015

Google and Apple are currently in a heated battle for control of the world’s smartphone market, but which mobile OS will reign supreme down the road?

That’s the question research and analyst firm Gartner is trying to answer. Its most recent prediction is turning some heads, though: Microsoft Windows Phone 7 will overtake Apple iOS market share by 2015. Not only that, but Gartner believes that Android will control nearly 50% of the mobile smartphone market within two years.

In its most recent predictions report, Gartner claims that Android will jump from 38.5% market share this year to 49.2% in 2012. That’s more than double its 22.7% market share in 2010. Needless to say, it’s a shocking conclusion.

Just as mind-boggling is the conclusion that iOS will actually peak in market share this year at 19.4%, then drop to 18.9% next year and 17.2% by 2015. Windows Phone, on the other hand, will grow from 5.6% this year to 10.8% next year and eventually reach 19.5% in 2015, according to the research firm’s estimates. BlackBerry is destined for a slow decline, dropping from 13.4% this year to 11.1% in 2015.

via What Will the Smartphone Market Look Like in 2015?.

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