Mobile Commerce with HTML5

By 2016 more than 2.1 billion mobile devices will have HTML5 browsers, up from just 109 million last year, ABI Research projects. The World Wide Web Consortium, or W3C, the Internet standards organization, says the official HTML5 programming language standard will still officially be in testing in 2014. But web site, mobile site and mobile app developers already are digging into HTML5 as it exists today. ABI Research says 25 HTML5 features currently in use or in development will become widely used at varying intervals within the next three to five years.

“We expect HTML5 features in categories such as graphics, multimedia, user interactions, data storage and others to be widely adopted sooner rather than later,” says Mark Beccue, senior analyst, consumer mobility, at ABI Research. “HTML5 adoption is going to accelerate because it will be a key differentiator in the smartphone operating system war. Apple will be the key driver of HTML5 and consequently a primary benefactor as well.”

Numerous smartphones and tablet PCs that run operating systems from Apple Inc. (iOS), Google Inc. (Android), Research in Motion (BlackBerry) and Microsoft Corp. (Windows) come equipped with HTML5 mobile web browsers today.

via Mobile Commerce – HTML5 adoption on the rise, allowing developers to create richer mobile sites – Internet Retailer.

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