This article by Richard Carter states that our theming of Magento does not have to stop at changing the way it looks. We can also add aspects of social media to it, such as:
- Integrating your Magento store with Twitter
- Improving your store’s customer service
- Using social bookmarking tools such as AddThis to help your customers spread the word about your store across the Internet
With so many e-commerce stores on the Internet, using social media can make a huge difference to your store’s fortunes. It can also increase your potential customers and ensure that customers continue to come back.
Integrating Twitter with Magento
Installing the LazzyMonks Twitter module
To install the LazzyMonks module, visit its page on the Magento Commerce web site (http://www.magentocommerce.com/extension/482/lazzymonks-twitter, and retrieve the extension key, after agreeing to the terms and conditions. Log in to your Magento store’s administration panel, and open the Magento Connect Manager in the Magento Connect option under the System tab.
Social Media in Magento