7 B2B Social Media Tools
With the vast array of social media tools out there, itâ€™s easy for some useful ones to get lost in the mix. Hereâ€™s a few that might be flying below the radar, but can be valuable tools for B2B marketers.
1. Social Mention
For those of you that use Google Alerts you may want to take a look at Social Mention. Social Mention is a real time search platform that will allow you to search on a keyword/phrase and see its social mentions across 100+ social media properties. It offers a strength score, sentiment ratio, a passion score and reach. This stream of information can be fed into your RSS feeds or be delivered to your inbox. It also displays Top Users, Top Hashtags, and Sources. Itâ€™s a great addition to your listening toolbox.
Cost: Free trial, monthly fees based on imported contacts and email volume
When all you have is an email address, Flowtown can give you a name, age, gender, occupation, location and all the social networks that person is on. Itâ€™s a great resource if you need to append your customer file with social network profile information, learn more about the social habits of your database or if you want to target them on social networks.
3. Compendium Blogware
Cost: Varies depending on number of keywords
You should consider Compendium if you rely on your blog for SEO results. Compendiumâ€™s Blogware product helps you target keywords because it automatically organizes your content in a way thatâ€™s ideal for search engines to crawl. It also has great administrative tools with a step-by-step approval process so you can manage your blog content within your organization.
Cost: Free for 1 saved search, plans for multiple saved searches
Trackur is a social media monitoring tool that provides an impressive set of features at very reasonable costs. You can save searches which are updated every 30 minutes, receive alerts via RSS or email, bookmark and save discovered items and track sentiment and trends. You can try it for free which includes one saved search, so its easy to give it a test run to see if its right for you, and if so just upgrade into one of the paid plans.
Cost: Free (for now)
Swix is your social web index. It allows you to create pods, which is a way to see your metrics for a particular social media property (Twitter, YouTube, your blog, Flickr, MySpace, etc.) Then for each property, you can enter your amount spent, your cost per unit and then see your return on investment. Itâ€™s simple to use. For a great review of Swix, read Jay Baerâ€™s post A Social Media Scoreboard that Works.
Addictomatic instantly creates a custom page with the latest buzz on any topic. Pick the channels where you want to source your information then save your search as a bookmark. Itâ€™s a helpful way to determine the buzz about your product or service, find potential audience and to see what channels are sources of content for your keywords/phrases.
7. Spiral 16
Spiral 16 offers 3D Visual Mapping. Their visualizer displays the relationships between unique URLs in dynamic 2D and 3D maps. This enables users to quickly identify key influencers who are spreading a positive, negative, or neutral message about a topic across the Internet. It can help you discover trends, identify targets, measure campaigns and sentiment and increase customer loyalty.
Are there any other tools you find useful in your B2B marketing research, monitoring or ROI calculations? Leave us a comment with your favorites.
Read more: http://socialmediab2b.com/2010/04/b2b-social-media-tools-3/#ixzz1bxiZBVtG
Comparison of various scripts that display images
and other objects in somehow cool CSS popups
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With Virtuemart you can add as many categories & subcategories & products as you wish.
- Vendors – of the same business
- Product manufactures – a rich panel of product manufacturers details.
- Coupon list
- Custom tax charts
- Sales reports
- Shipping options – courier, postal rates
- Store details – shop name, address, contact details, shop description & logo.
- Payment methods – cash on delivery, paypal, commercial local bank payment modules.
- Credit card lists
- Orders – a detailed list of the orders details (which i will go into more details later on),
- Users groups – which can be used to add various discount groups to certain customer groups ie: resellers, members ect.
- Currency list
- CSV Import/Export
- Product Inventory
- Special products
- Customer Reviews
- Product Folders
- Product Type
- Product Discount
A rich description of the product category page for the eshop:
Virtuemart categories page consists of: the category name, publish option, taxonomy order list, number of products per row option, and customized theme page (flypage) option, and an image with auto generated thumbnail image, and lastly the rich text editor for the category description, which can include other images and Pagebreak , Readmore, Toggle editor buttons.
A rich description of the Product Information page for the eshop:
- Publish or not publish option
- Product SKU code for easy searching &referencing:
- Product Name – which should be selected wisely as this directly influences the results in the search engines,
- URL – if you want to reference the product to another website
- Vendor – which you can choose from with a select option of the vendor(s) you have created in your eshop.
- Manufacturer – which you can choose from with a select option of the manufacture you have created in your eshop.
- Categories – A product can be submitted to more that one categories, thus saving you time, not have to create multiple entries
- Product Price (Net price):
- Product Price (Gross): which is automatically updated in reference with your tax chart
- Currency selector
- VAT Id – Select option if you have more than one tax bracket for your products in your eshop
- Discount Type – Select option if you have more than one discount bracket for your products in your eshop
- Discounted Price: which is automatically updated in reference with your discount bracket
- Short Description – This snippet of text is displayed in the list of products of a category which is also optional but recommended and must be well written to captivate the viewer’s interest and describe the product in as little words as possible.
Product Description: This the complete product description of your product in
your eshop, and should also be very written and fully describe your product and all its characteristics,
which will explain and answer most of the viewers questions, regarding your product in your e shop,
and inevitably help sell your product in your eshop amongst all the other similar eshops on the internet.
This Product Description comes with a rich text editor, which and enhance your product content,
make it SEO friendly, and orderly with the use of tables, images, links, highlights and much much more.
- Display Options:
List Style, Product IDs to include, Drop Down Box Values, Quantity box options, Child products Display Values and use parents.
- Product Status: Stock amount, Minimum Purchase Quantity, Maximum Purchase Quantity,
Availability Date, and time (with an image display option),
On Special box (which is displayed in the featured product module),
Attribute List: The attribute list allows you to create custom lists ie Size: with property like small,large XXL etc. and each property has a price variant. Multiple attribute lists can be added to a product.
- Product Dimensions and Weight
Include values like: Length, Width, Height, Unit of Measure, Weight, Unit of Measure, Unit, Units in a Package, Units in Box.
- Product Image(s):
Multipile images and files (pdf) can be added to a product in your e shop, with an Auto-Create Thumbnail option.
- Related Products tab
Lets you add related products, with a easy to use search selector, and the selected products are displayed when your product is viewed.
The orders page displays a list of products with: Order Number, Name, Print Label, Track, Print view, Order Date, Last Modified, Status, Update, Total, Remove button & more with
[ Pending | Confirmed | Cancelled | Refunded | Shipped | All ] options.
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- All-in-one package saves your time
- True CMS with tons of ready-made extensions
- Customizable PHP platform
- It’s free and open source
Drupal CMS has got a cool Ecommerce solution made by professionals
You can focus on sales instead of making different parts work together
After installing the pre-build Ecommerce CMS package you immediately get a running ecommerce website with a neat design, a shopping cart, multiple CMS modules and a set of sample products.
True CMS with tons of ready-made extensions
Drupal included into the package is a true content-management solution with tons of extensions and add-on modules: blogs, forums, newsletters, comments, WYSIWYG, Google Analytics, AddThis, and more!
Both Drupal CMS and LiteCommerce shopping cart included into the Ecommerce CMS package are extremely customizable: Drupal has a hook-based modular architecture, LiteCommerce is an object-oriented MVC software using Flexy template engine.
LC is compatible with:
Powerful Groups for the New Social Era
GROU.PS is a do-it-yourself social networking platform that allows people to come together and form interactive communities around a shared interest or affiliation with built-in apps enabling easy collaboration and communication. Check our apps here:
Groups organized for the Facebook Age
Using GROU.PS is a no-brainer for those used to websites like Facebook, and will offer your members a host of great features, like unlimited document sharing, group chat, and more.
GROU.PS is a social groupware platform that allows people to come together and form interactive communities around a shared interest or affiliation. The functionality of any online group is limited only by the members’ collective imagination and ambition. The GROU.PS platform is used to create a wide variety of community sites, including online gaming forums, e-learning classrooms, fan clubs, charity fundraising campaigns, college alumni societies, and event planning portals. In short, any organization seeking to aggregate and organize people online can greatly improve its effectiveness, engagement and appeal by migrating to the GROU.PS platform. By giving any user the ability to create an easy-to-use, yet powerful, social network, GROU.PS is propelling online collaboration, communication and content sharing in a new socially aware direction.
Create a PDF Flyer with Special Products in Virtuemart